Vintage Print: Florrie (1973)

Step into a garden of painterly poppies—bold, blooming, and beautifully back. From the depths of Lilly’s Print Archive, we’re thrilled to reintroduce Florrie (1973), a botanical beauty bursting with the hand-painted artistry that defines the spirit of Lilly Pulitzer.

 

Welcome to Lilly’s Vintage Vault—an ongoing celebration of the print, color, and creativity that have shaped our sunny story since the very beginning. The Vault is home to a treasured collection of heritage designs first created between 1962 and 1985, each one lovingly hand-painted and reimagined for today’s world.

 

 

 

The reemergence of Florrie marks the first opening of the Vault for Resort 2025, and it’s just the beginning. This season, we’ll be unveiling four collectible capsules that bring our archival prints back to life: Florrie (1973), El Morocco (1972), Lilly Gulls (1972), and Dear Heart (1971).

With Florrie, we’re revisiting the artistry that made Lilly Pulitzer an icon—vivid brushstrokes, joyful color, and an effortless charm that transcends time. Reimagined in both classic silhouettes and fresh styles, this print invites you to celebrate the enduring beauty of nature and nostalgia alike.

Because when we say “the Vault is open,” we mean it’s bursting into bloom. 🌺

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